CBS 2 - Search Results
Local Cupcake Makers Plan to Stand Out
NORTH LIBERTY, Iowa (CBS2/FOX28)
– According to the “American Institute of Baking” in-store
cupcakes sales increased more than 18-percent in 2011. In turn, the cupcake has
become a symbol of entrepreneurship.
In the Corridor there are no fewer than a half a dozen stores offering specialty cupcakes and one of the newest spots is called JJ’s in North Liberty. The store is run and owned by Janee Bradshaw, a former caterer turned “sweet genius.”
Bradshaw says her dream to open up a cupcake store first began after a conversation with her daughter.
“My daughter wanted something different for like to take to school so I started doing cupcakes,” said Bradshaw.
cupcakes at JJ’s are homemade, literally. Every morning Bradshaw bakes
hundreds of cupcakes right from her home kitchen, loads them on to a truck, and
takes them to her store. It’s a business model that Bradshaw says givers her
teats their mouth-watering appeal.